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Trademarks: unexpected sound // Business Blogs Sostav.ru

2 March 2023

Business blogs Sostav.ru published an article by Ksenia Demina, Ph.D., Trademark Attorney (Gorodissky&Partners, Ekaterinburg), "Trademarks: unexpected sound". The author raises the problems of perception of trademarks made in Latin and offer a solution, how to avoid discrepancies when writing trademarks in Latin and Cyrillic.